Brand Refresh vs. Rebrand

Do we need to rebrand?

  We offer design and branding services, so our natural, self-serving…


rename brand

Is it time to rename your brand?

  Malaysia Airlines. By now, a household name, but unfortunately for this…


Design-Direction

Design for clients who aren’t sure what they want

  It takes all sorts. Some clients have a clear idea of what they want -…


Design Zeitgeist

Design Zeitgeist

  We were recently asked to define what Zeitgeist meant to us as…


how-to-choose-a-design-agency-2

How to pick a design agency

  There are a lot of agencies out there touting for work and a similarly…


Design Glossary

Design Glossary

  We’re very much anti-jargon here at Hello Starling. When it comes to…


Walmart Brand Evolution

Walmart: Brand Evolution

  To quote Wally Olins, “Changes in branding are not commissioned on the…


Bulmers Live Colourful Design

We Like: Bulmers 'Live Colourful'

  The latest creative work from Bulmers in their “Live Colourful” summer…


thinking outside the box Re-evaluating media plans has never been so important

Design that thinks outside the box

  Websites look like they do for a reason. They are, in the main, built…


Product placement

Original Brand Design

  “Tell yourself at every step in the design process that someone has…