Client and service provided

Concept, packaging design and copy for Sigvaris

 

Summary 

Based in Switzerland and France, Sigvaris are global leaders in medical and sports compression wear. They asked us to present a design that could be used across their point of sale range while remaining recognisably on-brand (brand restrictions applied). Our concept paid homage to the history of Sigvaris via the colours of the Tricolour. Their product is superior thanks to the material/technology used in construction. The organic ‘fibre’ patterns on our design are there to suggest this molecular quality and attention to detail.  Sigvaris pride themselves on the levels of research that goes into their product. We reflected this, creating a clean, professional and clinical aesthetic.

 

“Designing new packaging for Sigvaris Sport was a challenge due to global brand guidelines and specific technical requirements needed for the retail industry. Finding a company that understood our vision was a difficult task – until we stepped into the Hello Starling office. With regular dialogue and unlimited access to the design studio it was obvious that they had listened and researched the market. The final retail pack epitomises our values and we are delighted it houses our products.”

 

Beth Fisher, Sigvaris

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